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ACE Entrepreneurs
Social Media Hub
Welcome to the ACE Social Media Hub!
Here you can find all of ACE social media tips to improve your marketing across Instagram, Facebook and LinkedIn
Click on the tabs for more information
Use a link tool to create more opportunities
You can only have one link in your Instagram bio, with the use of the link tool, you can navigate people to a landing page with all your links listed.
You can customise the landing page with buttons, feature a youtube video and even mirror your Instagram feed.
The link tool would make it easier for others to find your other social and professional links and navigate to them with the least amount of clicks.
You can customise the landing page with buttons, feature a youtube video and even mirror your Instagram feed.
The link tool would make it easier for others to find your other social and professional links and navigate to them with the least amount of clicks.
Include clear call-to-actions in your posts
Including a call-to-action (CTA) in your feed post captions, stories and reels are one of the most simple and effective ways to boost engagement and drive traffic back to your blog.
Share your posts on Instagram stories
Instagram stories are one of the best tools to drive traffic back as it will be like promoting your post.
For the best results, make sure you're drawing as much attention as possible. Have you tried customised stories templates, or simply add some GIFs.
Finally to keep your stories save them as a highlight.
For the best results, make sure you're drawing as much attention as possible. Have you tried customised stories templates, or simply add some GIFs.
Finally to keep your stories save them as a highlight.
Tease your content in the captions
Think of your captions as a storytelling opportunity to tease your content and convince the viewers that they need to know more.
Use captions to entice the audience with intriguing snippets, and then invite your audience to read more.
Use captions to entice the audience with intriguing snippets, and then invite your audience to read more.
Prioritise video and high-impact visuals
The Instagram algorithm is prioritising video content more than pictures. This means for greater engagement videos and reels are better.
So even if it's a quick Reel chatting about the content of your latest post this will likely deliver better results and greater engagement.
So even if it's a quick Reel chatting about the content of your latest post this will likely deliver better results and greater engagement.
Organise your feed with an Instagram grid planner
Organise your posts with a grid planner.
The planner allows you to preview and rearrange your feed before you post, helping you to organise your feed the way you want viewers to see it.
The planner allows you to preview and rearrange your feed before you post, helping you to organise your feed the way you want viewers to see it.
Using a scheduling tool would make uploading easier
Make uploading easier with a scheduling tool such as Later or Canva.
You can prepare and schedule content for your social media platforms like Instagram, Pinterest, LinkedIn, Twitter, TikTok, and Facebook without any difficulties.
You can prepare and schedule content for your social media platforms like Instagram, Pinterest, LinkedIn, Twitter, TikTok, and Facebook without any difficulties.
Calculate the best time to get the most engagement
Knowing the best times to post on Instagram can increase both reach and engagement.
But calculating your best time to post takes effort, you have to manually track when you share a post and how it performs, for at least one month. Use insight tools to help you learn about your types of posts and exactly when to post them.
But calculating your best time to post takes effort, you have to manually track when you share a post and how it performs, for at least one month. Use insight tools to help you learn about your types of posts and exactly when to post them.
Start with just one platform
The first rule of social media dominance is to focus on one platform at a time. Engaging with people in one place is better than splitting your attention between different platforms.
Either Facebook, Instagram, TikTok, YouTube, or LinkedIn are great platforms to start with. Once you have mastered your content you can start sharing between platforms.
Either Facebook, Instagram, TikTok, YouTube, or LinkedIn are great platforms to start with. Once you have mastered your content you can start sharing between platforms.
Repurpose content across social media
Posting identical content on every platform is easy but not recommended.
Repurpose your social media content, save time and make the best of your hard work.
Each platform has a different way of working. For example LinkedIn is more business focus and Instagram is more casual so we would make slight tweaks to the visuals and content to post on both platforms. Reach more people with bespoke content.
Repurpose your social media content, save time and make the best of your hard work.
Each platform has a different way of working. For example LinkedIn is more business focus and Instagram is more casual so we would make slight tweaks to the visuals and content to post on both platforms. Reach more people with bespoke content.